How to build a new business

  1. Find a market need.
  2. Find customers.
  3. Create the product.

Most people start at No 3. They build the product, look for customers, and try to meet their needs.
That’s why 90% of new businesses fail.
People before products.
The order of an entrepreneur’s questions should be:

  1. What do people need/want? Market research.
  2. Who are these people? Target market identification.
  3. What product can I supply to meet the needs of these future customers Product.

Don’t flip it, it’s people before products.
Inspired by Dr. Tayọ Oyedeji

This Might Interest You  Governor Akeredolu Appears In Public After Health Scare, Meets APC Leaders

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

GIPHY App Key not set. Please check settings

LASU Senate Holds First Sitting in New Ultra Modern Building

Oshoala: It’s a Reward that comes with Hard work and dedication (Video)